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By Daniel R Abbasi; Yale University. School of Forestry and Environmental Studies

Americans and weather switch: remaining the space among technological know-how And, through Abbasi, Daniel R

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Extra resources for Americans and climate change : closing the gap between science and education : a synthesis of insights and recommendations from the 2005 Yale F & ES Conference on Climate Change

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119 news media News Media questions How have the frequency, context, tone and placement of news coverage on climate change science shaped policy-maker and public responses? Is the media’s resident scientific expertise a limitation, and should it be supplemented by better access to impartial scientists or intermediaries? How have journalistic norms, such as balance and source identification, affected coverage, and should they be modified or administered differently? What ownership and market pressures constrain climate science coverage, whether through compression of formats, blurring of the news/ entertainment line, “breaking news” dynamics, “imitative cascades” of media attention, or advertiser influence?

Not enough news about solutions. The news media need to have access to more newsworthy stories about solutions to the climate change problem. In their absence, the audience may tune out on further illustrations of the seriousness of the crisis. One of the accurately portrayed dimensions of the issue is that even if mitigation actions are undertaken now, we are already committed to significant climate change based on past emissions, a reality that can engender futility in the audience. ➢ Insufficient clarity about goals among issue experts.

It publishes the prestigious journal Science. ➢ Anticipating the task. The institution would help scientists anticipate the communications/outreach task earlier in the process of framing their research questions, not as an add-on. ➢ Dominated by scientists. The institution would be dominated by scientists, but would draw in and leverage talents from other domains. It would enlist other credible, non-scientific opinion leaders, business leaders, and other respected individuals to communicate climate science.

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